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Our Story

About Us

We’re on a mission

It’s our mission to make make getting life insurance coverage accessible, affordable and simple so you can protect your family’s future.

Creating a simple way to compare and buy life insurance

Over the last century life insurance hasn’t changed. Applications often require hours of phone calls with commissioned agents and doctor appointments, taking upwards of 10-15 weeks just to apply.

We created Simple Life to solve that issue. We’re a new kind of life insurance experience designed to make getting insurance coverage more accessible so you can protect your family’s financial future. Over the last decade we’ve helped insure American’s with over hundreds of millions in coverage.

Our application can be completed in minutes.

The best partners

We are not an insurance provider. We work with highly-rated, rock-solid life insurance companies to provide transparency and fair pricing. We’ll provide the unbiased information you need to make the best possible choice.

Learn how you can join our incredible team.

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